All workEye CharmLive
A closer look at the craft. A clearer path to the chair.
Eye Charm is a lash and brow studio in Hyde Park, Austin. We built its website around the work itself: close-up client photography, clear service information and a direct route to booking. Art direction, interaction and local search all support the same decision—choosing a studio you trust.
People comparing lash and brow appointments in Austin, often on a phone. They need to see the result, understand the options and know the price before they book.
The studio makes volume fans by hand and maps each set to the client’s eyes. That detail is visible in the photography, so it becomes the evidence at the center of the site.
Get closer. A finished lash set fills the opening screen. Burgundy and warm paper frame the image; generous type gives the services a clear voice. The work leads before the visitor reaches a service menu.
A responsive Astro website with a client gallery, detailed service and pricing pages, editorial guides, neighborhood pages and Square booking. Structured business information connects location, services and search presentation.
An interactive loupe lets visitors inspect the lash detail. Service comparisons explain the choices; booking links carry the decision forward. On mobile, the image crop, menu and reading order keep that path clear.
Before: Wayback Machine capture, June 20, 2024. Now: the live site, captured September 2026.
- Inspect
- interactive magnification of real client work
- Compare
- service descriptions, appointment lengths and pricing
- Find
- local pages, visit information and editorial guides
- Book
- direct access to the Square appointment calendar